SEO Specialist

Job Description

As an SEO Specialist at Digital Marketing Innovations, you'll be responsible for enhancing our clients' visibility in search engines. Your expertise in keyword research, content optimisation, and link-building strategies will be crucial in achieving their digital marketing goals.

Responsibilities

• Perform comprehensive audits of websites to assess SEO health.
• Create engaging content that is optimised for search engines.
• Utilise social media channels to enhance SEO efforts.
• Assist in setting up and managing pay-per-click (PPC) campaigns as needed.

Requirements

Education

• Bachelor's degree in Digital Marketing or a related field
• Master’s degree preferred

Experience

• 3+ years of experience in SEO or digital marketing

Technical Skills

• Content Management Systems (e.g. WordPress)
• HTML and CSS

Soft Skills

• Teamwork
• Time management

Certifications

• HubSpot Content Marketing Certification
• SEO Certification from reputable platforms (e.g., Moz)

Languages

• English: Fluent

Advantageous

• Experience with local SEO strategies: Knowledge of how to optimise for local search results.
• Proficiency in UX/UI principles: Understanding of how user experience intersects with SEO.

Benefits

• Excellent health insurance package
• Flexible working hours
• Training and professional development
• Team-building events and activities

Company Culture

• Innovative Spirit: We embrace change and encourage creative solutions to challenges.
• Work-Life Balance: We promote a healthy work-life balance for all our employees.
• Open Communication: We encourage open dialogue and feedback among team members.