Market Research Analyst

Job Description

Join our team as a Market Research Analyst, where you'll analyse market trends and consumer behaviour to guide key business decisions. Your insights will play a crucial role in shaping our clients' marketing strategies and improving their market position.

Responsibilities

• Develop comprehensive market reports for clients based on research findings.
• Engage with clients to refine their research needs and objectives.
• Interpret and present complex data in an understandable manner.
• Conduct competitor analysis to inform business strategies.
• Provide recommendations based on data-driven insights.
• Manage multiple research projects concurrently, meeting deadlines.

Requirements

Education

• Bachelor's degree in Marketing, Business, or a related field
• Master's degree in Market Research or Analytics is preferred

Experience

• 3+ years of proven experience in market research

Technical Skills

• Statistical Software (e.g., SPSS, SAS)
• Qualitative Research Methods

Soft Skills

• Problem-solving
• Teamwork

Certifications

• Advanced Certificate in Market Research
• Certified Associate in Project Management

Languages

• English: Fluent

Advantageous

• Experience in digital marketing analytics: Familiarity with marketing analytics tools and practices.
• Knowledge of consumer behaviour theories: Understanding of consumer behaviour principles to inform research strategies.

Benefits

• Comprehensive health and wellness benefits
• Study leave for professional qualifications
• Annual bonus based on performance
• Team-building and social events

Company Culture

• Diversity and Inclusion: We promote diversity and inclusion, welcoming team members from all backgrounds.
• Work-Life Balance: We value work-life balance and support flexible working conditions.
• Results-Oriented Approach: Our focus is on delivering results and achieving objectives through teamwork and innovation.