Social Media Manager

Job Description

We are seeking a creative and analytical Social Media Manager to lead our social media efforts in Glasgow. The successful candidate will develop and implement strategies that enhance our online presence while effectively engaging with our audience. This role requires a deep understanding of various social media platforms, analytics tools, and content creation techniques.

Responsibilities

• Create and curate compelling content tailored to target audiences.
• Collaborate with influencers and partners to enhance brand reach.
• Develop strategies for community engagement and audience growth.
• Conduct competitor analysis to identify opportunities for improvement.
• Train and guide team members on effective social media practices.
• Participate in content brainstorming sessions to generate new ideas.

Requirements

Education

• Bachelor's degree in Digital Marketing or related discipline
• Certification in Social Media Management is preferred

Experience

• 5+ years of experience in a similar role

Technical Skills

• Paid Advertising
• SEO Fundamentals

Soft Skills

• Time Management
• Leadership

Certifications

• Facebook Blueprint Certification
• HubSpot Inbound Marketing Certification

Languages

• English: Fluent

Advantageous

• Familiarity with ChatGPT or similar AI tools: Experience utilizing AI tools for content generation and engagement.
• Proficiency in a second language: Ability to engage with a wider audience by speaking additional languages.

Benefits

• Comprehensive health insurance coverage
• 401(k) retirement plan with company match
• Remote working options after the probation period
• Regular team-building events and outings

Company Culture

• Inclusivity: We celebrate diversity and aim to create an inclusive workplace for everyone.
• Innovation: We encourage innovative ideas and support calculated risks to drive the business forward.
• Work-Life Balance: We believe in maintaining a healthy work-life balance and flexibility to manage personal day-to-day activities.